The ever popular streamer Tyler “Ninja” Blevins, has signed a sponsorship deal with Adidas.Ninja announced the deal on his Twitter account saying “I’m humbled, and excited, to officially announce my partnership with @adidasoriginals.” The tweet was then shared from the Adidas Originals account welcoming him to the family.

The Adidas website now features a page dedicated to the partnership. It features the same short promotional video from Ninja’s Tweet in which he talks about honing his craft as a creator.

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Unfortunately, there’s no real news on what we can expect to see from the deal just yet.

There is an option at the bottom of the page to sign up for email updates for the especially curious.

Ninja Career Highlights

This isn’t the first new partnership for Ninja, as the Fortnite streamer made waves when he began streaming exclusively on Mixer rather than his usual Twitch platform. Many were skeptical about the move but his debut Mixer stream managed to beat his average Twitch viewer count by no small margin.

Hope Corrigan is an Australian freelance writer for IGN. You can follow her on Twitter and Instagram.



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