No shortcuts. Only long days. Never let anyone tell you that you can’t catch your dreams.
Choose your path. Put the TIME IN.
I’m humbled, and excited, to officially announce my partnership with @adidasoriginals
— Ninja (@Ninja) August 27, 2019
The Adidas website now features a page dedicated to the partnership. It features the same short promotional video from Ninja’s Tweet in which he talks about honing his craft as a creator.
Unfortunately, there’s no real news on what we can expect to see from the deal just yet.
There is an option at the bottom of the page to sign up for email updates for the especially curious.
This isn’t the first new partnership for Ninja, as the Fortnite streamer made waves when he began streaming exclusively on Mixer rather than his usual Twitch platform. Many were skeptical about the move but his debut Mixer stream managed to beat his average Twitch viewer count by no small margin.