Black Friday 2018 is officially a week and a half out, but with some stores offer deals early, it’s technically just a few days away. With the new year fast approaching, the biggest shopping day of the year (at least in the United States) is almost upon us. In the meantime, Ebay has a pre-Black Friday sale where it’s undercutting the deals that have been announced.

Black Friday officially takes place on November 23, but we now have a great sense of what to expect on the deals front. We started out by getting Target’s ad early, giving us a look at what will be on sale across games, tech, and entertainment, and that’s been followed by several other huge ones, Walmart and Best Buy. Everything from 4K TVs to PS4, Xbox One X, and Nintendo Switch are on sale, not to mention games and movies ranging from Assassin’s Creed Odyssey and Star Wars to Call of Duty: Black Ops 4 and Deadpool 2. GameStop has also shared an early version of its ad, though it doesn’t appear to be comprehensive just yet.

As always, tracking what’s on sale and where can be an overwhelming task, as can determining what the best deals are. We’ll be doing our best to help you stay on top of this so you can make the most of Black Friday (and Cyber Monday immediately after that) without having to drown in a sea of circulars and hastily scrawled post-it notes. Below, you’ll find our complete coverage of the event; be sure to check back as more ads are revealed in the lead up to the big day.

Platforms And TVs


All PS4 Deals

If you’re looking for all things related to PS4, we’ve collected every deal announced so far for the platform–including consoles, accessories, and games–in one story. Among the highlights is a $200 PS4 bundle that comes with Marvel’s Spider-Man at Target.

Cheapest PS4 Consoles

Those specifically hunting for a PlayStation 4 are in luck, as the console will be on sale in addition to many of its games. We’ll be keeping an eye on all the ads as they come out to find out exactly where you should head for a PS4.

Best PlayStation Plus Deals

Given the popularity of PS4, there have been surprisingly few deals on PS Plus, but there are some–including one that will get you a year-long membership for only $40, which is about as good as PS Plus discounts get.

Xbox One

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All Xbox One Deals

For a look at all things Xbox One, we’ve put together a roundup of every announced deal related to the system. That includes deals on consoles, games, and accessories. One of the best offers we’ve seen so far is a $400 Xbox One X bundle with a whopping $120 in Kohl’s Cash from (you guessed it) Kohl’s.

Cheapest Xbox One Consoles

Whether you’re hunting for an Xbox One S or an Xbox One X, you’ll have some options this year. We’re keeping track of the best offers on the consoles to help make it easy for you to pick one up.

Best Xbox One Deals

Say you’re not interested in wading through a huge number of deals–there are dozens upon dozens of games on sale–but want some good prices. We’ve selected what we think are the top deals of interest to those with an Xbox One (or anyone just now picking one up).

Xbox Live Gold Deals

Whether you already own an Xbox One or are getting one this year, you may want an Xbox Live Gold subscription–it’ll net you free games every month, exclusive discounts, and the ability to play online. Here are all the top deals on a membership.

Nintendo Switch

All Nintendo Switch Deals

Nintendo Switch has had a big second year on the market, and whether you’re looking for discounted games or some kind of sale involving system itself, you’ll have at least a limited number of options to choose from. That includes a free copy of Mario Kart 8 Deluxe when buying the console at Target.

Cheapest Nintendo Switch Consoles

Fortunately for those looking to pick up a Nintendo Switch this year, there will be Black Friday deals at a number of retailers. However, many of them appear to be identical and favor a free pack-in game rather than actual discounts on the standard price.


All TV Deals

TVs are always one of the hot-ticket items on Black Friday, and 2018 is no exception. We’ve rounded up all of the discounts so far and will continue to do so as they roll in.



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Walmart Game Deals

Walmart has a huge ad full of games on sale, along with consoles and accessories. One of its best deals see Call of Duty: Black Ops 4 drop to just $40 despite its relatively recent release.

Best Walmart Gaming Deals

What’s outlined above is a big ad–Walmart has a ton of games on sale. If you’d prefer a more manageable look at it, we’ve rounded up what stuck out to us as the best gaming deals at the retailer this year.

Walmart Entertainment Deals

You’ll find not just games on sale at Walmart, but a ton of movies and TV shows, too. Whether you’re looking for DVDs or Blu-rays, you’re in luck, while 4K fans can find some good films in the sub-$10 range, which is atypical.

Walmart Tech Deals

If you’re more interested in how you obtain and consume your entertainment and games, you might be in the market for a TV, streaming device, or soundbar. If that’s the case, Walmart is among the places you’ll find a number of cheap options.


GameStop Game Deals

GameStop appears to be keeping many of its deals under wraps, but for now, it’s at least offered a preview of what it will have discounted on Black Friday.

Best Buy

Best Buy Game Deals

Best Buy has some sort of sale on each of the main consoles–PS4, Xbox One, and Nintendo Switch–but its lineup of deals on individual games is frankly staggering. We’ve compiled the massive list of everything on sale in one place.

Best Buy’s Best Game Deals

If you’d rather not dig through the enormous list of gaming items that Best Buy has discounted, we’ve put together a curated list of what we think are the store’s top deals.

Best Buy Entertainment Deals

Alongside all of its games, Best Buy was a hide array of movies and TV shows on sale, spanning DVDs, Blu-rays, and 4Ks. In particular, there are some sweet sales for Marvel and Star Wars fans.

Best Buy Tech Deals

As is to be expected from Best Buy, a huge portion of it is dedicated to all things technology, including TVs. We’ve rounded up everything you can expect to see this year at the retailer.

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Target Game Deals

Target was the first big store out of the gate to release its Black Friday ad early, and it included a ton of stuff of interest to game fans. You’ll find a PS4 with Spider-Man for $200, among other things.

Target’s Best Game Deals

If you’re interested in what Target will have to offer on the gaming front without wading through a long list, we’ve rounded up some recommendations on the best deals it has this year. This covers consoles (with deals on Switch, PS4, and Xbox One) and games for those systems.

Target Entertainment Deals

Alongside its game offerings, Target’s early Black Friday ad gave us a look at its many movies and TV shows that will be on sale, and it includes some great sub-$10 4K movies.

Target Tech Deals

Black Friday is always a great opportunity to pick up a new TV for relatively cheap, and 4K TVs are among the variety of tech items you’ll find discounted at Target.

Microsoft Store

Microsoft Store Game Deals

Microsoft’s retail outfit always has Black Friday deals that include Xbox One consoles, and this year is no exception. While it hasn’t yet revealed offers on individual games, we know Microsoft Store is among your options for getting a $400 Xbox One X.


Kohl’s Game Deals

Kohl’s doesn’t sell many games, but it oftentimes has some excellent deals come Black Friday. 2018 is no exception, as it might be the best place to buy an Xbox One X.

Kohl’s Tech Deals

Kohl’s might primarily be a clothes retailer, but it does sell a limited number of electronics, like TVs. These are discounted in addition to netting you some Kohl’s Cash.

Sam’s Club

Sam’s Club Game And TV/Tech Deals

Although you’ll need a membership to take advantage, Sam’s Club has some good offers on gaming and tech items, although its game deals are only on PS4 and Xbox One and simply match what we’ve seen elsewhere.


Best Games Deals

Below you’ll find roundups of all the deals on specific games, but we’ve also assembled a list of what we think are Black Friday 2018’s best deals across PS4, Xbox One, and Nintendo Switch.

Assassin’s Creed Odyssey

2018’s new entry in the Assassin’s Creed series will be discounted on Black Friday, despite the fact that it only released in late October.

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Call of Duty: Black Ops 4

Black Ops 4 represented a significant shift for the Call of Duty series, dumping a traditional single-player campaign and introducing a battle royale mode, Blackout. It’s another game that, despite having only just been released, will be on sale come Black Friday.

Forza Horizon 4

Playground Games’ terrific open-world driving game, Forza Horizon 4, is among the many games you’ll find on sale this Black Friday. While you can play it through Xbox Game Pass, those looking to buy their own copy have numerous options.

God of War

God of War has been one of the year’s standout games so far. It will be discounted this Black Friday, and thanks to the fact that it came out earlier in the year, the savings are even greater than with some of its fellow triple-A games that launched more recently.

SoulCalbur VI

The newest entry in the SoulCalibur series is a good one, and it of course brings with it a guest character–The Witcher’s Geralt. Despite having only come out in late October, you’ll find it for nearly half price on Black Friday.

NBA 2K19

The most popular basketball game series returns with another strong entry in 2018. As with all of the year’s big annual sports games, NBA 2K19 sees a nice discount on Black Friday.


With more than 100 million copies shipped, it seems like everyone should own a copy of Grand Theft Auto V by now. That’s apparently not the case, as it continues to sell extremely well–and if you’re among those looking to pick it up, you can do so on the cheap this Black Friday

WWE 2K19

WWE’s annual wrestling sim, WWE 2K19, features a larger roster than ever before. And like so many of the other fall releases, this is one that will be on sale come Black Friday.


Another popular annual sports game is FIFA 19, which comes packed with a variety of different modes, including the wildly popular Ultimate Team. You’ll have some extra cash to pump into FUT thanks to these Black Friday deals.


Marvel Movies

Marvel movies are among the biggest in the industry, and so Black Friday wouldn’t be complete without the MCU being discounted. These include recent 4K releases like Avengers and Avengers: Age of Ultron.

Tips And Previews

When Do Black Friday Sales Begin?

It’s difficult enough to keep track of all the deals, but further complicating matters are the way in which sales are staggered. No longer can you expect to just show up on Friday (or Thursday night) and be early–sales are starting hours or even days before then. We’ve done our best to compile all of this information in a digestible way.

What to Expect

We should have a firm idea of everything that will be on sale well in advance of Black Friday, but while we wait for all of the ads to come in, we’ve previewed what to expect from this year’s big day. That may help you determine if you should buy something now or wait for a possible deal later this month.

Black Friday Tips

Anybody can walk into a story on Black Friday or browse to a retailer’s website, but there are tips and tricks to best approaching it. We’ve put together a guide to help you make the most of all the big sales.


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